Strategic Management
Course Overview
Challenges that the modern times business environment is posing place more responsibility of the company’s overall performance on its management. Advanced technologies, new business models, open competition, growing markets, increased need for skilled staff, and a more demanding, sophisticated and knowledgeable customer base necessitates a shift and evolution in the way we plan and implement business objectives, strategies and action plans.
Goal of Course:
Strategic Management Course is an intensive overview of the practicalities of Strategic Management. It is structured as a highly interactive workshop that will enable delegates to make an immediate impact on the performance of their organization by developing new action plans and creating future priorities and approaches as their business changes.
In this workshop, participants should have the opportunity to take their business planning and execution to a new level and incorporate the latest techniques in strategic management, business planning and business case assessments.
During this Strategic Management Training Course, participants will develop skills and understanding in the key concepts, tools, and principles of strategy formulation and competitive analysis, focusing on the information, analyses and organizational processes. It is concerned with managerial decisions and actions that affect the performance and survival of business enterprises.
The course is focused on equipping audience with critical skills and business judgment that they must use as managers to devise strategies, position their businesses, define firm boundaries in the face of uncertainty and competition, and maximize long-term profits.
Duration:
2 days
Language:
English / Arabic
Training Objectives
- Understand the main tools and techniques of strategic thinking management
- Understand the Five Stages of the Strategic Management Process
- Analyze organizational performance and potential
- Learn to prepare a strategic plan that gets implemented successfully and effectively
- Understand the alignment of strategic and operational management
- Learn strategy formulation and competitive analysis
- Understand information, analyses and organizational processes
- Practice to devise strategies and position businesses
- Demonstrate the ability to think critically in relation to a particular problem, situation or strategic decision through real-world scenarios
- Understand how to meet the challenges of strategy execution
- Learn strategic management Framework to avoid threat of the strategic direction
- Learn how to manage the team and organization to realize goals
- Understand the role of managers in effective strategy implementation
- Learn about cascading the strategy execution process
- Learn strategy evaluation, monitoring and control
Module Outlines
Module 1: Introduction to Strategic Management
- What is Strategy and Why it is important?
- Strategic Thinking Competency
- Objectives of Strategic Management
- The Concept of Strategy – Business Strategy
- Understand the background of the company
- Nature of business/products/services
- Current revenue size and profit
- Major markets served
- Number of employees
- Mission and vision statement of the company
- Case Analysis-Part II
Module 2: Environmental Analysis and Risk Management
- Data and Information source
- The main structural features of an industry
- Different stages of industry evolution
- Economic developments
- Socio-cultural, demographic trends, lifestyle changes
- Political, Legal and governmental aspects
- Technological developments
- Economic performance and Forecast
- Market and Competitor Analysis
- Competitive Advantage (Resources and Capabilities)
- Recognizing competitive advantage in real-world scenarios
- Industry problems and critical success factors
- External factors directly relevant to your business
- Case Analysis-Part II
Module 3: Developing and Aligning Strategy and Operations
- Five Stages of the Strategic Management Process
- Strategies Formulation to create a cost and/or a differentiation advantage
- Financial and Non-financial Analysis of the Organization
- Review company’s performance in terms of key performance indicators
- Practical Work and Discussion – SWOT and the Strategy Matrix
- Alignment of Strategic and Operational Management
- Strategy Mapping and Balanced Scorecard
- Prerequisites to effective strategy implementation
- Case Analysis-Part III
Module 4: Strategic Management Critical Skills
- Business analysis
- Dynamic Planning as a continuous process
- Integration of Strategy and Risk Management Framework
- Smart Implementation – breaking down the plan to get it done
- Strategic leadership
- Setting up and Leading a Strategic Planning Team
- Managerial components in strategy implementation
Practical Work and Discussion – a real-life example of a strategic leadership
Customized Learning
Leap To Success is offering a variety of learning options to meet current realities and can be adapted to suit your business needs. These options include variants of online, blended and on-site course formats.
Face To Face Learning
Enabling you to have a face to face interactive and engaging learning experiences led by renowned industry experts and thought leaders with extensive practical experience who will employ a variety of interactive learning techniques, including short high-impact videos, case studies, assessments, role plays ,in addition to on-going support.
Virtual Learning Labs
Interactive online learning held in real-time using Zoom and are led by international subject matter experts who incorporate case studies, breakout rooms, guided practice, simulations and discussions to maximise your learning experience.
General Methodology
Similar to any L2S training program, this program offers an interactive learning experience in which will allow the delegates to reflect on their learning through an informative, indulging, and fun classroom experience. The design of the training session focuses on the following attributes.
Concrete Experience: The delegates will learn by doing
Reflective Observation: Reflecting on the newly experienced skill-set
Abstract Conceptualization: Developing deeper understanding to the learned concepts
Active Experimentation: Providing the delegates with realistic tools that can be tested in the real life
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